Market & competitor monitoring
Know your competitors' marketing
Find out how your competitors invest in advertising and how many people they reach. Share of Voice measures your brand's share of the advertising space and shows where to allocate budget for efficient growth.
Key features
Competitor monitoring
Estimated spend, impressions and unique reach of competing brands on Meta and TikTok.
Marketing intelligence
Previews of the actual ad creatives your competitors run, including their targeting and categories.
Detailed segmentation
Competitor spend and reach broken down by demographics and region, for more precise campaign planning.
Strategic advantage
Data is updated daily, so you can react quickly to competitors' promotions and stop a drop in revenue before it grows.
Part of a reporting and brand monitoring platform
Share of Voice is one of three modules in our brand monitoring platform. Alongside it you can get Share of Search (tracks your market share in search) and AI Spotlight (measures your brand's visibility in AI model answers).
Together, the three modules give you a complete picture of your brand and your competitors: one place for your overall visibility instead of three separate tools.
Want to know more? Try the demo or request a quote.